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News and Views
Check out the latest news in the market research world.
The Wall of Constraints: Why Your Model Might Be Lying to You
You know the phrase: there are lies, damn lies, and statistics. But there's a lesser-known cousin: lies, statistics, and... constraints....
Apr 16, 2025
What Happens When We Get Surveys Right?
Tune in to the full conversation with Kevin:🎧 Listen here Market researchers know the mechanics of surveys inside and out. We obsess...
Apr 11, 2025
Insights Isn't Dying - But it Is Reverting to the Mean
From the desk of Co-Founder Kevin Karty: Source: Simon Chadwick , MRxPros The chart above is from a presentation by Simon Chadwick...
Apr 7, 2025
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